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7 min read
Maximizing the Shopping Journey: A CRO Teardown of Zara's Product Detail Page
As a leading fashion retailer, Zara's PDP plays an important role in maximizing the user experience and converting website visitors into customers. In this blog post, we’ll take a deep dive into Zara’s PDPs - highlighting what they did well and what they can improve. Ready? Let’s go!
by Yvonne Wu | Feb 21, 2023
7 min read
Magic Spoon: Landing Page Teardown with Optimization Tips to Improve Conversion Rate
If you're tired of seeing your landing page's conversion rate suffer and want to know how to turn it around, then this blog post has all the answers for you - a deep dive teardown of Magic Spoon's landing page with plenty of optimization tips that will help add some magic sauce to make sure your traffic isn't just feeding pigeons.
by Yvonne Wu | Feb 06, 2023
5 min read
eCommerce Marketing Metrics You Need To Know
If you’re running an eCommerce business, you should already know that data & analytics is crucial when it comes to making key business decisions. To help you better understand what metrics you should be looking at, we broke down the most important metrics you need to know for every stage of the eCommerce funnel.
by Yvonne Wu | Dec 15, 2022