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Digital
3 min read
Empowering Future Marketers: Full Funnel Growth’s Collaboration with MESA
Discover how Full Funnel Growth’s innovative marketing program with MESA Academy is cultivating young talent and teaching vital marketing skills to the community’s future leaders.
by Yvonne Wu | May 23, 2024
3 min read
Why You MUST Migrate to GA4
Are you still using Universal Analytics (UA) to track your website or app traffic? If you didn’t get the memo, the time to migrate to Google Analytics was yesterday. Let’s dive into the reasons you have to make the switch to GA4.
by Matt Swulinski | Apr 01, 2023
5 min read
How to Prepare for the GA4 Migration: A Checklist
It's time to migrate to Google Analytics 4 (GA4). In this article, we'll guide you through the process of preparing for a migration to GA4, so you can continue to gain valuable insights into your website or app traffic.
by Yvonne Wu | Mar 30, 2023
5 min read
What are the Differences Between UA vs. GA4
Google will be retiring Universal Analytics in July 2023, so the switch to Google Analytics 4 is inevitable. But what’s the difference between GA4 and UA? Let’s break it down together.
by Yvonne Wu | Mar 07, 2023
5 min read
The Power of Google Ads and The Mistakes You Don’t Want to Make
This post dives into a comprehensive guide to the metrics and features available in Google Ads, empowering business owners to confidently navigate the platform and effectively reach their target audience.
by Kristen Ackerly | Feb 17, 2023
5 min read
How our eCommerce Strategists approach increasing Paid Revenue for our clients
Learn how we were able to restructure Walker’s Google and Facebook Platforms to go from $252K in paid revenue to over $522K in paid revenue within the span of one year.
by Sidney Fleming | Jan 15, 2023